About Us

We’re on a mission
to change the way the world deals with loss


empathy (noun)ˈem-pə-thē The action of understanding, being aware of, being sensitive to, and vicariously experiencing the feelings, thoughts, and experience of another. Also, what the world needs more of right now.

Empathy is for everyone.
Because loss affects everyone.
3 Million
people die in the US every year.
of Americans who are in grief suffer physical symptoms.
hours of work are required to settle a loved one's affairs.

Core values



We value transparency, and we always have families’ best interests at heart. We are committed to providing reliable advice and information, and to keeping all private data safe and secure.



Families are at the core of everything we do, and giving them the tools they need is our most important job. We help them achieve their goals, providing clarity, managing progress, and recognizing accomplishments.



We are here to serve every single family dealing with loss, without exceptions or limitations. We are committed to serving everyone equally, being attentive to different needs, religious affinities, and life situations.



We know how overwhelming life and loss can be. We are here for people, meeting them where they are right now, and showing sensitivity to their needs by providing practical and emotional support.

Our commitment

We believe that loss should be less of a burden for every family. It should be less confusing, inefficient, expensive, and emotionally draining. That’s why we built Empathy – to meet families where they are, put the control back in their hands, and give them practical tools to navigate the hardest time in their lives.

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Ron Gura
Ron Gura
Co-Founder & CEO
Yon Bergman
Yonatan Bergman
Co-Founder & CTO

We proudly pledge support for compassionate approaches to technology, life, and loss.

TechPACT Pledge
1% Pledge
NAMI StigmaFree Company
Business Coalition for Equality Act
The empathy foundation

The Empathy Foundation

While building a sustainable solution for families, we are also committed to supporting those who may not be able to afford our services. We are calling for any registered nonprofits that are interested to reach out and become our partners in giving more families access to the dignity and comfort that everyone deserves as they experience loss. As Empathy grows, we look forward to being able to increase our giving and help as many people as we can.

Backed by mission-driven funds

General Catalyst
Entrée Capital
Brewer Lane Ventures

Join us to help ease the pain of loss

When a loved one dies, the family is immediately faced with huge challenges, both emotional and logistical. Empathy was built to give them guidance and peace of mind, leveraging the huge capacity of technology to assist with the details of this often-overlooked space.

Now we're growing, and we’re looking for talented people to come aboard with us on our mission to empower bereaved families and help them along every step of the way.