About Empathy
Empathy is on a mission to help families with everything they face after the loss of a loved one. Powered by tech and driven by purpose, we provide peace of mind by guiding families through all the tedious and time-consuming tasks that follow a loss. We partner with employers and life insurance companies, offering their employees/clients meaningful support when they need it most.
We work steadfastly to update and innovate our offerings to make sure families are always receiving the highest level of support. It’s unique, rewarding work with many interesting challenges along the way.
Marketing Team
Connecting with families at a difficult time in their lives requires sensitivity and creativity. The marketing team works across platforms and disciplines to tell honest stories, create meaningful interactions, and deliver value. We are constantly learning and evolving as we gain insights from our users, coworkers, and partners.
This role is a maternity leave cover position for 9 months, starting in June 2022, with potential to be extended.
In this role you will:
Own marketing projects end-to-end, from ideation to implementation
Develop content and campaigns across channels
Work cross-functionally with stakeholders to align on business context for key projects
Hone in on different personas and strategically curate engaging marketing materials to drive business goals.
Work with the design, content, and product teams to execute multi-channel campaigns.
What we’re looking for
Has 2+ years experience in marketing, communications, or content roles.
Is comfortable working with data and analytics
Is a native English speaker with excellent written and verbal communication
Has a proven ability to engage users/consumers
Is comfortable addressing emotional topics – at Empathy, we meet people where they are on their grief journey – and crafting nuanced, approachable content in all lengths and formats for different audiences
Is a team player who can work across the company to source content and visuals, partnering with different teams to achieve goals.
Is a self-starter – a confident owner of projects, platforms, and deliverables.
Prior knowledge or experience of topics in the end-of-life space, or adjacent topics such as mediation, social work, or mental health, is a plus.