From Claim to Care: Elevating the Beneficiary Experience with Prudential and Empathy

How Prudential and Empathy helped Joie through the loss of her sister

When Joie’s sister died, she suddenly had to handle decisions and paperwork she’d never faced before.

Through her Prudential benefit, she accessed the Empathy app — and immediately felt less alone. From the moment she picked up the phone to the day everything was finalized, Joie describes her experience with Prudential and Empathy as “absolutely great.”

With Empathy Loss Support, Joie got step‑by‑step guidance and everyday emotional care during the hardest time of her life — transforming a complex life insurance claim into a beneficiary experience built on trust, care, and clarity.

By simplifying every step, Empathy gave her a clear path forward, while Prudential showed up as a partner her family could truly rely on — turning that moment of support into a lasting relationship.

– Joie McCloy, Empathy User & Prudential Group Life Beneficiary